Etsy Engineering | Personalized Recommendations at Etsy
Providing personalized recommendations is important to our online marketplace. It benefits both buyers and sellers: buyers are shown interesting products that they might not have found on their own, and products get more exposure beyond the seller’s own marketing efforts. In this post we review some of the methods we use for making recommendations at Etsy. The MapReduce implementations of all t
Etsy Engineering | Conjecture: Scalable Machine Learning in Hadoop with Scalding
Intro Predictive machine learning models are an important tool for many aspects of e-commerce. At Etsy, we use machine learning as a component in a diverse set of critical tasks. For instance, we use predictive machine learning models to estimate click rates of items so that we can present high quality and relevant items to potential buyers on the site. This estimation is particularly important
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