Google kills off FLoC, replaces it with Topics | TechCrunchFLoC (Federated Learning of Cohorts), Google’s controversial project for replacing cookies for interest-based advertising by instead grouping users into groups of users with comparable interests, is dead. In its place, Google today announced a new proposal: Topics. The idea here is that your browser will learn about your interests as you move around the web. It’ll keep data for the last three week
ads-privacy/proposals/FLoC/README.md at master · google/ads-privacy
ads-privacy/proposals/FLoC/FLOC-Whitepaper-Google.pdf at master · google/ads-privacy
