This may be the lowest-rated Olympics ever. NBC shouldn’t sweat it | CNN Business

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[mshkh]

"This is probably going to be the lowest-rated summer Olympics of all time," "They can't avoid the increased media fractionalization that's enabling everyone to spend more time with all sorts of content."

[cinefuk]

東京オリンピック2020は歴代最低視聴率を更新する見込み、との事。米国のprimetimeに合わせて開会式もゲームも時間帯ずらしてるのに、報われないねえ。webストリーミング配信で見てもらえば米NBCは回収できるとはいえ