In search of a clearer corporate image by Lawrence Eng (January 9th, 2005) (Opera-tan Update: 12/30/07) (Opera 8 Update: 4/19/05) (Author Update: 12/30/07) Summary: To be successful in the new "browser wars", having the best features is not enough. Opera needs to improve its brand image in order to capture a greater market share. Developing a strong image of the company's focus on user-centric inn