My thoughts on this week’s debate
Earlier this week I was on a search panel with Harry Shum of Bing and Rich Skrenta of Blekko (and moderated by Vivek Wadhwa) and the video now live. It’s forty minutes long, but it covers a lot of ground: One big point of discussion is whether Bing copies Google’s search results. I’m going to try to address this earnestly; if snarky is what you want, Stephen Colbert will oblige you. First off, let
PageRank sculpting
People think about PageRank in lots of different ways. People have compared PageRank to a “random surfer” model in which PageRank is the probability that a random surfer clicking on links lands on a page. Other people think of the web as an link matrix in which the value at position (i,j) indicates the presence of links from page i to page j. In that case, PageRank corresponds to the principal eig
Improved SEO documentation galore!
One of the wonderful things about a search conference like SMX Advanced is that it gives us a chance to finish a lot of things we’d been meaning to do. Google just added a bunch of nice documentation in various places. We even did it in official places — much better than doing it on my personal blog. 🙂 Here’s a few of the things that I know we’ve done recently: Robots.txt documentation One of the
An easy way to add new features to Google
Have you ever wanted to add a new feature to Google’s search results? There’s a really nice way to do it right now. If you’re not familiar with this functionality, it’s called a Subscribed Link, and it lets you “create custom search results that users can add to their Google search pages. You can display links to your services for your customers, provide news and status information updated in near
Useful Google feature: better date search
If you didn’t see this post about better date-based searching by Ionut Alex Chitu, I highly recommend that you check it out. As Google has gotten fresher, our advanced search page started showing more useful options for restricting searches by date. The shortest time frame used to be something like three months; now you can look for things that are less than 24 hours old. What GoogleOS noticed is
Whitehat SEO tips for bloggers
Okay, I’ve got a bunch of pointers to summarize my WordCamp 2007 talk. First off, here’s the PowerPoint deck that I presented. Google’s PR team was kind enough to verify that it was okay to release. I made the slides from scratch (not even a Google template), so there shouldn’t be any problems with notes in the slides or other metadata. Also note that I made this entire presentation the day of the
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A quick word about cloaking
Don’t end your urls with .exe