Leipzig/Munich. The BMW Group entered a new era in automotive construction today with the start of series production of the BMW i3. The world’s first premium electric vehicle to be purpose-designed for this form of drive system is the result of an all-encompassing development approach targeted at reducing fuel consumption and emissions in urban areas. Exceptionally high standards of sustainability
![A new era dawns: BMW Group begins series production of the BMW i3 electric car in Leipzig. / Industrial-scale manufacture of CFRP makes its debut in the car industry. / Commitment to a sustainable production process.](https://cdn-ak-scissors.b.st-hatena.com/image/square/cf17b4dab94ff4d36d51fd874c8f0f4385edefa4/height=288;version=1;width=512/https%3A%2F%2Fmediapool.bmwgroup.com%2Fcache%2FP9%2F201309%2FP90133768%2FP90133768-start-of-series-production-of-the-bmw-i3-in-leipzig-from-the-left-senior-vice-president-bmw-leipzig--2250px.jpg)