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Google’s Page Experience Update, that started its rollout in June, is now complete. After two and a half months the effects are now visible in the search results. In this blog post we analyse the data and show you what happened in the Google SERPs. If you only have a few minutes, here are the most important points from the blog post in the summary: Page Experience Update complete: Since just a few
We’ve analysed over 80 million keywords and billions of search results in order to better understand clickrates in Google Search. We were as surprised as you are going to be in a moment. Throw your outdated knowledge about CTRs away and let’s start from scratch. The Google CTR (Click-through rate, or clickrate) shows you how many people click on each position, in terms of percentage of all clicks.
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