Why Web Analytics Tools Fail - 04/09/2009In 2009, Web analytics managers have a multitude of different tools to select to deploy at their corporation. Sets of tools from industry leaders, such as Omniture, WebTrends, Unica, CoreMetrics , Google, and Yahoo, are among the most popular, while options from smaller players like ClickTracks and Woopra exist as well. In theory, you deploy a tool, custo