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The math behind web analytics: mean, trend, min-max, standard deviation In the second installment of this series, we will leverage Excel to take over where Google Analytics left us. The math behind web analytics: the basics Basic charting in ExcelThe very first thing to do is to show the data as a simple line graph. For this post, I simply used visits to my blog in January of 2011. After some mino
Google Analytics: script to track outbound links and downloads Update 2011-10-10! Check out gaAddons free script example! Important! Please see "gaAddons open source project: enhancing Google Analytics" instead. In my opinion, tracking outbound links and downloads should be part of any good web analytics implementation. In the past, Google Analytics trackPageView() call was often used to track out
In this second installment of my analysis of web analytics vendors market shares, 7,788 web sites were analyzed between December 4th and January 2nd. Figures remain very similar to last month's results, which makes them even more valuable because we now have a baseline of nearly 15,000 web sites and over 300,000 page views that were collected over a period of about two months: Remember last month
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