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Knowledge at Wharton Podcast The Man Who Would Change Microsoft: Ray Ozzie’s Vision for Connected Software April 4, 2007 • 39 min listen Microsoft's Ray Ozzie has a long and storied history of technological innovation, with accomplishments that include creating Lotus Notes and founding Groove Networks. But Ozzie may now be facing the most daunting challenge of his career: coordinating the work of

Knowledge at Wharton Podcast After Acquiring Macromedia, What’s Next for Adobe? Ask Bruce Chizen March 8, 2006 • 25 min listen With its acquisition of Macromedia on December 3, 2005, Adobe Systems has become the fifth largest software company in the world. It currently controls two of the dominant formats for electronic content -- the Adobe Acrobat PDF format for electronic documents and the Flash

October 19, 2005 • 11 min read In the few short years of its existence, Google has come a long way, simultaneously striking fear in the hearts of major players in the computer industry and also arousing their curiosity. While the company is keeping all competitors on their toes, it poses a special threat to one particular company -- Microsoft. Why? Because Google's existing and potential products

June 29, 2005 • 14 min read The Internet is entering a new phase that will decentralize control within companies, enable employees to collaborate more easily, and drive efficiency. But corporations that want to use the web strategically to build corporate value will not just need to make radical cultural changes, they may also need to master a new vocabulary with terms such as Wikis, Weblogs, and

Can Your Firm Develop a Sustainable Edge? Ask John Hagel and John Seely Brown June 15, 2005 • 14 min read John Hagel III, a former McKinsey consultant, and John Seely Brown, former chief scientist of Xerox, are focusing these days on a question that CEOs often ask themselves: How can their companies develop a sustainable competitive edge that can keep them ahead of the competition? Their answer, w