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You are here: Home / Google / Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials There is a brand new version of the Google Quality Rater Guidelines, and here are all the changes Google has made to the guidelines and why these changes are important.  The new version is dated May 16, 2019, and replaces the one released back in 2018. One major take away is that Goo

You are here: Home / Google / Google Search Quality Rater Guidelines Updated: Beneficial Purpose, Creator Reputation & More It has been a year since we last saw Google’s Search Quality Rater Guidelines updated, but they released a brand new version over the weekend.  Here is what has changed, with commentary about why it is important for site owners and tips they can take away from it to incorpora

You are here: Home / Google / Google Crawl Budget: What SEOs Need to Know About Googlebot Crawling Gary Illyes from Google has posted a blog entry on the Google Webmaster blog, touching on Googlebot and crawl budget issues that site owners might have. First, it is important to note that not all site owners will be impacted by crawl budget issues.  For the most part, sites with 4,000 or fewer URLs

You are here: Home / Google / Google’s Mobile First Indexing Change: Everything SEOs Need to Know Google has released more details on their upcoming Mobile First indexing change that will see the search engine rank the mobile versions of webpages.  Currently, Google indexes the desktop version of a page, but will serve the mobile version for those who search from a mobile device.  Many webmasters

You are here: Home / Google / Google Search Switching to Mobile First Index from Desktop Index Gary Illyes at Pubcon announced today that Google is switching to a mobile first index.  This means that Google will be indexing the mobile versions of pages and not the desktop as its primary index. This is a huge change.  Google has always used the desktop version of a page for ranking, even when servi

You are here: Home / Google / Understanding Google Panda: Definitive Algo Guide for SEOs Note: We have many brand new quotes about Panda from Google attributed to a “Google Spokesperson.”  These are all quotes given directly to the author and The SEM Post by Google.  All other Google quotes are cited to their sources. Google Panda is one of Google’s ranking filters that seeks to downrank pages tha

You are here: Home / Google / Latest Google Search Quality Rater’s Guide: Mobile Rewrite We have another Google Quality Rater’s Guidelines & Handbook, and this one is mere weeks old – October 2015. And like the last time we covered the Quality Rater’s Handbook, Google has completely written major parts of their guidelines. Last year we saw Google put the emphasis on pages that had a high level of

Google’s Mobile First Index ChangesGoogle’s Mobile First Indexing Change: Everything SEOs Need to Know Google’s search index is becoming mobile first. This means that Google will be crawling the mobile versions of the website to rank webpages… and if you truncated content on your mobile pages, your rankings could suffer. Read more… We finally have the first Google Quality Rater Guidelines update o

You are here: Home / Google / Google Rewrites Quality Rating Guide – What SEOs Need to Know Google has completely rewritten the Quality Ratings Guideline, the resource that their team of quality raters uses to rate websites for Google. This one is a brand new version, rewritten from the ground up, so it isn’t just a refresh of the old one (and most doesn’t even resemble any of the old Guidelines t