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Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Conceptual compression means beginners don’t need to know SQL — hallelujah!It used to be a fundamental requirement that you learned an extensive amount of SQL before you were able to start working on database-backed applications. It was ta

Designer at @Basecamp, co-creator of @helloweatherapp. Introducing Boosts: an all-new way to show your support in BasecampWe gave up on Likes and invented a totally new form of tiny communication.If there’s one thing you can’t avoid on the Internet, it’s Likes. They’re in nearly every software platform where people post photos or write text messages. Sometimes Likes are called Faves, Hearts, React

Founder & CEO at Basecamp. Co-author of Getting Real, Remote, and REWORK. http://basecamp.com Launch: A brand new way to work with clients in Basecamp 3When we launched Basecamp 3, we introduced a new way for client services firms to work with their clients. We called it the Clientside. It was an entirely separate part of a Basecamp project where all client-facing communications lived. Essentially

The “Basecamp MBA” Reading ListA few months ago, I met a new friend at a Creative Mornings talk. She is going to take some time off at the beginning of 2018 to work through the AltMBA reading list before diving into job searching. I thought this was a great idea and it got me wondering about the kind of reading material Basecamp would suggest for people who want to build a business like ours. Of c

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. You’re not changing the worldI mean, in the widest possible sense, you are. Your mere existence is bound to change some of it somewhat. But that’s not what the unironic use of the phrase — WE ARE CHANGING THE WORLD — is meant to convey in

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. On Writing Software WellI’ve begun a new YouTube series called On Writing Software Well where I explore the real Basecamp codebase in search of interesting programming topics. It’s less “here’s how to do it” and more “here’s what I was thi

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Things are going so well we’re doing a hiring freezeBusiness has never been better at Basecamp. Despite all the competition, all the noise, and all the changes since we launched 14 years ago, 2017 was the year we earned the most revenue ev

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Modern JavaScript doesn’t have to mean single-page, client-side MVC apps.Stimulus 1.0: A modest JavaScript framework for the HTML you already haveWe write a lot of JavaScript at Basecamp, but we don’t use it to create “JavaScript applicati

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. If you want to be amongst the best paid people in software, you have to move to San Francisco. Or do you?Basecamp doesn’t employ anyone in San Francisco, but now we pay everyone as though all didThe roots of Basecamp are in Chicago. It’s w

Founder & CEO at Basecamp. Co-author of Getting Real, Remote, and REWORK. http://basecamp.com New in Basecamp 3: To-do GroupsA little thing that’s a big deal.For years, we’ve been making to-do lists in Basecamp that looked like this: See those === DIVIDERS ===? We were trying to group related to-dos together within a list. All we wanted was to bring a little structure, and an extra ounce of organi

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Ann and Michael find things programmers never would have.The value of human, exploratory testingSince unit testing and test-driven development burst onto the programming scene in the early 2000s, too many programmers have deluded themselve

Founder & CEO at Basecamp. Co-author of Getting Real, Remote, and REWORK. http://basecamp.com How we lost (and found) millions by not A/B testingBy Noah Lorang, Mr. Data at Basecamp. We’ve always felt strongly that we should share our lessons in business and technology with the world, and that includes both our successes and our failures. We’ve written about some great successes: how we’ve improve

Basecamp 3 for iOS: Hybrid ArchitectureWe’ve written quite a bit in the past about our approach to building hybrid mobile apps. Basecamp 3 represents the latest generation of this architecture, taking everything we’ve learned from previous versions. The first app for Basecamp 2 app was iPhone only, written in RubyMotion as a thin wrapper around UIWebView. Next, we did a new universal app for Basec

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. The deal Jeff Bezos got on BasecampIn 2006, Jeff Bezos bought a minority, no-control stake of Basecamp from Jason and me. We didn’t need any money to run the company, as we’d been profitable from the get-go, so none of it went to fund “our

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. It’s just better business to pay people fairlyHow we pay people at BasecampThere are no negotiated salaries or raises at Basecamp. Everyone in the same role at the same level is paid the same. Equal work, equal pay. We assess new hires on

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. The company isn’t a familyWhenever executives talk about how their company is really like a big ol’ family, beware. They’re usually not referring to how the company is going to protect you no matter what or love you unconditionally. You kn

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. This guy never had enough, is that really you?EnoughThe underpinning tenet of chasing exponential growth is that anything less than “all of it” is never enough. If there’s more possible, more out there, then it’s your gawd damn duty to hun

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Programming with a love of the implicitIt’s always better to be explicit! That’s pretty much a programming truism. Rarely directly challenged, lest one betray the foundational tenors of Proper Programming. But challenge it we should, and h

How we made Basecamp 3’s Android app 100% KotlinOur best advice based on a year of real-world shipping. Made with ❤️ in Chicago.We started our Kotlin journey a year ago based on two hunches: that it would 1) make a huge difference in programmer happiness and 2) wildly improve our work quality and speed. I’m happy to report that our hunches were right! As of this week, Basecamp 3’s Android app is w

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Why we never sold Basecamp by the seatEven before software as a service became a thing, it was pretty common to sell business applications on per-seat pricing. The bigger you are, the more you pay! At Basecamp, we rejected that model from

Founder & CEO at Basecamp. Co-author of Getting Real, Remote, and REWORK. http://basecamp.com Case study: How complexity creeps inSeemingly inconsequential decisions can open the door to significant organizational and operational complexityLately we’ve been on a bit of a tear internally working to eliminate operational complexity from our business. Complexity is like addiction… It comes on slowly,

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. The day I became a millionaireI grew up lower-middle class on the outskirts of Copenhagen. Anywhere outside of Scandinavia, the socioeconomic label would probably have been ‘poor’, but Danish safety nets and support systems did their best

New: Bundled Basecamp 3 Notifications for Inbox by GmailIf you use Inbox by Gmail, you know how helpful bundles can be for organizing your email.The Basecamp team has worked with Google to organize Basecamp 3 email notifications into bundles. Here’s what it looks like in the Inbox web app: Bundled email notifications from the “Android” project in Basecamp 3Inbox shows you a summary of what’s new i

via Google ImagesWhat?? I can’t identify with this level of busy. Here’s my actual calendar for January and the first couple weeks of February, 2017: My calendar as of Jan 9, 2017I always leave Monday’s open, and only pop something on there that’s casual or spontaneous. Like today I’m going to over to a friend’s office to check out their new space. Fridays are for nothing, too. That way if somethi

Creator of Ruby on Rails, Founder & CTO at Basecamp (formerly 37signals), NYT Best-selling author of REWORK and REMOTE, and Le Mans class-winning racing driver. Venture capital is going to murder MediumIt’s a crying shame, really. I love Medium. It’s the best writing environment on the web, and they sweat the details like nobody else. The community too is just peach. This could have been a love st

Founder & CEO at Basecamp. Co-author of Getting Real, Remote, and REWORK. http://basecamp.com The Calm Company (our next book)It’s about time for something new. What follows is the introduction to our next book The Calm Company. We’re working on it now, and will be shopping to publishers soon for publication later this year. “It’s crazy at work” How often have you heard that? Or said it yourself?